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Mahfuj Alom
Jun 18, 2022
In Adirondack High Peaks
Editor's introduction: Airbnb, as a travel rental community, users can publish, search for vacation rental information and complete online booking procedures through the Internet or mobile applications. In this article, the author analyzes the product from five bulk sms service aspects: strategy layer, scope layer, structure layer, framework layer and presentation layer. Let's take a look together. 1. Purpose of Analysis From the five elements of user experience, we analyze the advantages and disadvantages of Airbnb in product functions and in solving the conflict between business purposes and user needs. Second, the strategic layer 1. What does the product bring to users Cost-effective accommodation, novel stay and play experience Rent out vacant vacancies and earn money by leading the tourist bulk sms service experience Bringing social opportunities to visitors and hosts 2. Target users Cities: first-tier, new first-tier, second-tier cities Gender: Male: Female Distributed in second-tier cities and above, the ratio of males and females is basically the same, and users aged 20-39 account for 80%. 3. User bulk sms service needs Tenants: cost-effective and comfortable accommodation with local characteristics; security needs for the homestay Landlords: renting out vacant vacancies, there is a need to prevent rental vacancies from being destroyed by tenants; some landlords are eager to have social interaction with tenants 4. Business Model Airbnb’s main source of income is a commission from hosts, typically around 10%. Since bulk sms service the scale of homestays is smaller than that of normal hotels, the cost of operation and management will be much lower, which is one of the reasons why homestays are cheaper than hotels. The homestay industry thus satisfies the user's demand for cost-effective accommodation, and also resolves the conflict between Airbnb's business bulk sms service model and user needs. 5. Summary Airbnb solves the needs of young people in first- and second-tier cities who want a cost-effective and local-style accommodation when traveling. Third, the scope layer As a homestay booking software, the core function of Airbnb is to search and book homestays. In terms of searching, screening, and recommending homestays, Airbnb has also put a lot of effort into recommending various types of preferential homestays. After searching for homestays, Airbnb also gives users bulk sms service enough options to filter. The process of booking a homestay is relatively simple, and users can quickly complete the booking by following the instructions on the page. 4.
Analysis of Airbnb Products Bulk Sms Service content media
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Mahfuj Alom

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