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Omar Faruk
Jun 25, 2022
In Travel Forum
Customer / Client Lifetime Value (CLV) is Real Estate Photo Editing important as a measure of business growth, but it only gives the right context. Increasing CLV in the content marketing business is not about robbing each customer more or simply selling them with additional services. It's all about providing the best possible service by meeting each customer's needs more. This key growth KPI is a natural by-product of our ability to anticipate client needs and provide solutions that help our business grow. This is especially important now, as 54% of SEOs report Real Estate Photo Editing marketing budget cuts due to COVID-19, according to Moz's latest State of Local SEO report. In times of economic turmoil, acquiring new businesses becomes even more difficult. This may be a good time to focus on helping your Real Estate Photo Editing existing client base survive the storm and become stronger, thanks to the enhanced services we can offer. Be flexible – you may need to adjust your contract to focus on more influential opportunities and faster wins. advertisement Continue reading below There is no point in binding a client to a service that no longer meets its needs due to uncontrollable situations. When these value-added services prove to be valuable through increased revenue for existing clients, it's a win all around. You Real Estate Photo Editing increase their lifetime value to your business and they have the budget to keep you within them. Check out these options and think about the opportunities you may bring to your clients and your business. 1. Email marketing The coronavirus pandemic caused great disruption to consumer behavior, and brand loyalty was one of the biggest victims. Over 60% of consumers have changed their Real Estate Photo Editing shopping behavior with COVID-19, mostly for convenience and value. Email is important to reach out to and stay in front of loyal customers. However, each communication needs to add value to the person's life and speak directly to their needs. Your client probably already has an email strategy, but given the situation it doesn't hurt to provide additional support. advertisement Continue reading below Now that the market has changed, you may need to communicate more often or run more Real Estate Photo Editing tests to see how your copy will land. 2. Social graphics It makes business sense to help clients maximize their investment in content
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Omar Faruk
Jun 25, 2022
In Travel Forum
Similarly, the client's keywords may be Real Estate Photo Editing out of date. They may currently be trading with completely different competitors, especially if the major business categories have changed. please think about it. Transition from a restaurant to a pre-packaged pickup meal service, or from an arts and crafts supplier to an online class using a courier supply kit. advertisement Continue reading below The intent and motivation of their target customers can now be completely different. Consider offering Keyword Research as an add-on to next month's Real Estate Photo Editing package. 5. Google posts Help local businesses raise awareness in maps and organic searches with local intent. Google wants businesses to actively control their local presence. GooglePosts is a great way to publish news, offers, photos Real Estate Photo Editing and other compelling information on a regular basis. Reuse content you've already created for your client's blog or social media and include posts in your package as a weekly or twice-weekly add-on. 6. Review management Depending on the client's business, online reviews may be flooded at various stages of blockage, resumption, and operation based on various public health recommendations. Some companies may have lost key staff who were processing review responses. Check in to the client to see how the client is doing in Review Management. Make sure you understand the Real Estate Photo Editing importance of reviews not only as an extension of your customer service channel, but also as a powerful conversion agent and local ranking factor. advertisement Continue reading below If you are familiar with the company, we can suggest helping you answer the reviews. Or, even if your client does this in-house, you'll need Real Estate Photo Editing to update your review response templates and flagging / escalation policies to meet new social distance guidelines, PPEs, disinfection methods, and more. 7. Crisis communication All companies should have a crisis communication plan. It is very important for companies to proactively communicate important service updates on a regular basis. Both customers and employees want to know what's happening within the company they're dealing with. They need peace of mind and stability, and if your client hasn't put the truth about their situation into space, it keeps the door open for speculation and Real Estate Photo Editing rumors. Discounted hourly wages for existing clients to create critical media releases and divert them to blog posts, Google posts, social content, and email to inform and stay involved with customers and employees.
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Omar Faruk

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